Case Study: PBM Excavating / Professional Building Websites
We just completed the complete redesign of PBM Excavating and Professional Building Movers, both by the same owners. The criteria was to
come up with a cohesive brand to tie both websites together, while at the same time wanted to keep the websites also separate. Often their customers think both companies are the same service. While they offer similar services, it was im portant to keep them as separate companies which was a challenge. The photos were so common that it was easy to mix the two sites up. It was also important to have images for each block of text. Although, we were running out of imagery to show or finding images to describe each. We did a pretty good job in the end coming up with images. The header graphic for Professional Building Movers was reworked over and over again. For PBM 
Excavating, the image of a truck excavating a home isolated from the background was not the best solution for the layout as it did not represent their business well. So, we discovered an image that best described the services with the background of mountains to show Colorado — which is their market — the perfect solution! There was constant struggle with the Professional Building Movers logo and is still not the final. Although, the concern was to alter the logo just slightly to keep in line with the trucks current brand as client did not want the expense to change all of their decals. Down the road the logo will be finalized. Overall, we are all very happy with the final website as it now has a fresh new look in design along with clean web content with searchable keywords. Soon, we’ll see the websites climb to the top of Google, stay tuned!
Pro Building Movers – is now #1 on Google for “building movers denver”
PBM Excavating – is on Page 1 of Google for “excavation denver”
